Like most of you reading this white paper, Matt had been learning about crypto for some time. At first, he watched from the sidelines. Just like you, Matt remembers the scores of people who told him to buy Bitcoin when it was $500, then $5,000, and so on… But Matt has built a career watching trends and entering at just the right moment. He had already done that with multimedia, the internet, mobile, gaming, and many other tech-driven waves. So, for better or worse, he waited to enter crypto until he felt like it was more mainstream. His playbook is simple: follow a trend closely until that trend begins to go mainstream, then bring his experience in technology to build a one-of-a-kind, high-quality product. And while we may all have our own opinion about when crypto began to become mainstream, Matt felt that was 2020/2021.